A couple of months ago, we posted a definition of Web 2.0. Since then, I’ve had the pleasure of viewing “The Machine is Us/ing Us”. Released January 31, 2007, the first version of this video has over 5.3 million views while the final version has over 600,000 views. This phenomenal digital ethnography was produced by Michael Wesch, Assistant Professor of Cultural Anthropology at Kansas State University.

If you haven’t yet watched it, here is the final version (4½ minutes):


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How the Web is Accelerating our Evolution

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